behaviour

Abstract

Skincare encompasses a diverse range of products and procedures tailored to individual needs due to the varying skin types among people. The market is flooded with myriad products and not every product is suitable for everyone due to its content such as fragrances and preservatives which cause adverse reactions such as allergies and headaches. Additionally, the prevalence of counterfeit products has risen with the power of the Internet, reflecting the importance of equipping the public with the skills to select appropriate skincare products effectively. Objective: The purpose of this study was to determine the knowledge of the public on facial skincare products as well as their level of awareness regarding facial skincare products. Method: This is a quantitative cross-sectional study that involved the distribution of an online questionnaire via Google Forms from December 2022 to February 2023. The self-developed questionnaire consisted of three parts that collected information regarding participants’ sociodemographic, knowledge and awareness on facial skincare products which is then categorized according to Bloom’s cutoff. Results: Only 127 respondents (32.99%) scored more than 80% in Section B, indicating a high level of knowledge on facial skincare products while 205 respondents (53.25%) scored between 60% to 79% and 53 respondents (13.77%) scored less than 60%, indicating that they had moderate and low level of knowledge respectively. Meanwhile, 284 respondents (73.77%) had a high level of awareness on facial skincare products as they scored more than 80% in Section C while 87 respondents (22.60%) scored between 60% to 79% and 14 respondents (3.64%) scored less than 60%, indicating that they had moderate and low level of awareness respectively. Conclusion: The knowledge of the respondents regarding facial skincare products was moderate based on a mean score of 14.33 (71.65%) while their level of awareness was high based on a mean score of 23.38 (83.51%).